SUCCESS AND ROI TOOLKIT
ASD doesn’t just rent you space and hope it works out. Our Exhibitor Success & ROI Center is you and your entire staff’s FREE, on-demand, 24/7 exhibiting knowledge resource to give you answers to your most pressing exhibiting challenges, expand your exhibiting know-how, and improve your company’s exhibiting performance and ROI.
TOOLS & STRATEGIC PLANNING EXERCISES
Tools
- ROI Calculator to calculate your ASD show expectations
- Get control with 16 Week Tradeshow Planning Tool
- Manage your money with Exhibiting Cost Control Tool
- Measure your performance and results with Exhibiting & Financial Performance Metrics
- See ASD Show Examples of How to Improve Your Exhibit
Strategic Planning Exercises
Gather your team and do these quick, but powerful exercises on or around the recommended time frames to position your exhibit for success!
- Define Your Outcomes – 16 weeks before the show
- Selective Attraction – 12 weeks before the show
- Managing Your Visitors Experience – 10 weeks before the show
- Lead Management – 8 weeks before the show
- Measuring Performance & ROI – 4 weeks before the show
LIVE & RE-PLAYABLE
EXHIBITOR EDUCATIONAL WEBINARS
Building Brand Awareness & Driving Qualified Booth Traffic
How to Get Enough of the Right Buyers to Your Booth
“HOW-TO” EXHIBITING SUCCESS ARTICLES
Enhance your knowledge on the critical topics important to your success as an exhibitor today.
Just click the link below and be sure to forward to your entire exhibiting team.
Topics
- The Most Overlooked Key to Exhibiting Success
- Planning to Win: Exhibiting by Objectives – How to Set Achievable Exhibiting Goals
- High-Impact Pre-show Marketing – How to Identify and Attract Enough of the Right Attendees to Your Exhibit
- Staffing for Success – How to Prepare Your Booth Staff for Success
- Closed-Loop Lead Management – How to Capture Higher Quality Leads and Convert More to Sales
- Tradeshow Attendee Rules of Engagement
- Managing Your Visitor’s Experience
- Measuring Performance & ROI
- Define Your Outcomes
- Exhibit Measurement Made Easy – How to Measure Exhibiting Results and Return on Investment
- Glossary of Exhibiting Terms
- 9 Steps to Stand Out and Be Remembered at Your Next Show
- Improving Exhibiting Effectiveness e-book
- Exhibit Like An Expert (by Freeman Expositions)
- Booth Location Blues
- How to Rewrite Your Exhibitor Listing to Drive Booth Traffic
- So Why Should an Attendee Visit your Booth?
- Lead Management
- Selective Attraction
Register now for the opportunity to connect with thousands of attendees and vendors.
Terms
- Emerald reserves the right to use photographs/video taken of you at the show for marketing purposes.
- ATTENTION: Exhibitors and Sponsors at ASD MARKET WEEK may utilize badge scanning in order to follow up with you after the show. Please be aware that by permitting an exhibitor/sponsor to scan your badge, your contact information including address, email, phone & fax will be shared with the exhibitor/sponsor, and ASD MARKET WEEK will no longer be in control of how your information is used. Questions or concerns? Email privacy@emeraldx.com.
- Emerald reserves the right to accept, reject or prohibit registration for or attendance at its events at any time for any reason.
- Attendee expressly assumes, and releases Emerald and any affiliates from, all risks, claims, damages, losses, costs and expenses, whether or not reasonably foreseeable, associated with, resulting from or arising in connection with Attendee’s participation or presence at the Event, including, without limitation, all risks of harm, damage, illness or injury (including death) to or related to Attendee and his or her property.
- Click here to review the Emerald Privacy Policy.
