The Next Growth Channel: Brands, Retailers, and Resellers on TikTok Shop
Nigel Denman, Senior Manager, Business Development and Partnerships at TikTok Shop, works closely with sellers across the spectrum — from established brands to resellers and liquidators — to help them tap into one of retail's fastest-growing channels. In this session, Nigel unpacks how TikTok Shop is creating new growth opportunities for every kind of seller, and what it takes to turn discovery into consistent, scalable sales.
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