Latest in: Marketing

retail strategy
lady using mobile phone r showing clothes recording video live streaming online at shop. Small business owner, online market delivery concept.

Driving Growth Through Connected Retail Media Strategies

The places users click are shifting and brands are finally following. Major retailers, affiliate publishers and creator partners…

March 26
business operation inventory planning and management wholesale

Unlocking Growth Strategies for Wholesale Success in 2026

Shoppers and buyers are driving new opportunities in the wholesale market. Wholesalers who improve SKU-level cost visibility, maintain…

March 26
consumer behavior pricing strategies store operations
Red clearance sign for 30 off on cloth rack with variety of women apparel in retail store.

Smart Clearance Tactics to Protect Retail Margins

Shoppers watch as independent retailers and boutiques rethink their clearance strategies. Store owners wrestle with unsold stock to…

March 19
brand strategy online marketing
Digital icons representing retail marketing strategies.

How Retailers Are Redefining Advertising for Smarter Spending

Retailers are tightening their advertising playbooks. Industry data shows marketing budgets have plateaued at roughly 7 percent of…

March 12
artificial intelligence brand strategy retail tech
ChatGPT app in Microsoft store menu

Retail Brands Lead the ChatGPT Ad Revolution

Shoppers are already spotting retail and grocery promotions in ChatGPT conversations as brands test a new ad format…

March 12
consumer behavior retail margins retail trends
Hand holding Ozempic 1 mg semaglutide GLP-1 pens with a blue measuring tape on a blue gradient background.

Retailers Adapt to GLP-1-Driven Shopping Trends

Retailers are seeing a clear shift in consumer behavior as shoppers using GLP-1 weight-loss drugs reshape the grocery,…

February 17
discover ASD
Las Vegas toy market

Toys & Games Spotlight: Must-See Vendors at ASD Market Week March 2025

The U.S. toy market is projected to reach $133b billion by the end of 2025, that’s a growth…

January 29
branding influencer marketing retail marketing
retailer influencer marketing programs

How Retail Brands Build Powerful Influencer Marketing Programs

Can you truly make a splash in influencer marketing without getting lost in the digital noise? Absolutely. Tiffany…

May 20
brand strategy influencer marketing Social media
Retail Brands and Influencer Marketing Strategy

Building Brand Stories People Love

In this video, Tiffany Hardin, the founder of Gild Creative Group and Represent, discusses the importance of branding,…

May 6
Facebook selling and marketplace for retailers

How Small Retailers Can Sell On Facebook

As you start to reopen your store, selling online, and through social media are things you simply must…

January 15
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