Latest in: online marketing

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What Retailers Can Learn From the Push for AI Transparency

Key Takeaways: Retailers using AI-generated product images face growing disclosure requirements from platforms like Amazon and state regulators.…

July 30
brand strategy online marketing retail strategy
Close up of woman customer giving a five star rating on smartphone.

How to Build a Retail Survey That Shoppers Actually Complete

Key Takeaways: Effective retail surveys combine NPS, CSAT and CES questions to measure loyalty, satisfaction and ease across…

July 30
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Make Your Products Easier to Find and Easier to Buy

Key Takeaways: Keyword-rich product titles and descriptions directly drive e-commerce visibility, conversion and margins. On-site search tools like…

July 9

ASD MarketBrief
artificial intelligence consumer behavior online marketing
Footwear in a shoe shop. Online app on a smartphone with a buy now button. Floating balloons suggesting shoe recommendations

AI Shopping’s Two-Tier Future: Free for Speed, Paid for Trust

Key Takeaways: 43% of shoppers accept ad-influenced AI recommendations; only 27% would pay for a fully impartial alternative.…

June 17
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Why Reputation Management Matters More Than Ever in Retail

Key Takeaways: Reputation management in retail improves performance through fast review responses and accurate business listings. Google star…

June 4
consumer behavior online marketing retail strategy
Woman holding a smartphone and buys using a promo code.

How Retailers Can Use Local Email Campaigns to Drive Foot Traffic

Key Takeaways: Local email marketing drives retail foot traffic by connecting shoppers with in-store offers and events. Location-aware…

May 21
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How Retailers Are Redefining Advertising for Smarter Spending

Retailers are tightening their advertising playbooks. Industry data shows marketing budgets have plateaued at roughly 7 percent of…

March 12
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Like, Love, Sold: Turning Social Media Posts into Profit

In the video, Jacqueline Snyder, also known as The Product Boss, speaks with Tiffany Hardin of Gild Creative…

May 6
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SEO For Retailers

SEO 101 For Small Retailers

SEO is something that every business needs. Every page, blog post or product page on your business website…

March 15
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5 Things Every Retailer Needs to Know about Yelp

We don’t know about you? But we’re excited that ASD is happening this summer in Las Vegas. With…

March 15
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