INSIGHTS
Why Retailers Should Audit Past Campaigns Before Planning Ahead
Key Takeaways: Retail marketers should audit the last four quarters of campaign data, covering spend, conversion, gross margin…
November 6
Franchise Marketing Tips From Business Leaders
Key Takeaways: Franchise marketing combines franchisee-led storytelling, local community involvement and consistent brand standards. Short-form video (30 seconds…
November 6
What Businesses Can Learn From Holiday Deals for Budget-Conscious Shoppers
Key Takeaways: Retailers like Target, Walmart and Costco have shifted to extended, rolling holiday promotions that give budget-conscious…
November 6
How Small Businesses Can Simplify Supply Inventory Management
Key Takeaways: Small businesses simplify inventory management by centralizing stock data, tracking, and replenishment into one system. ABC…
November 2
Why Retail Leaders Need to Spend More Time on the Frontline
Key Takeaways: Retail leaders who rely on reports over store visits miss critical gaps in operations, inventory and…
November 2
How Retailers Are Rethinking Holiday Hiring in 2026
Key Takeaways: Retailers are shifting 2026 holiday hiring toward fulfillment, BOPIS, delivery and returns roles, with NRF projecting…
November 2
The Case for Structured Employee Training in Small Retail
Key Takeaways: Small retailers lose time and money when new hires lack structured onboarding; effective training reduces mistakes,…
October 23
Why Smarter Pricing Beats Across-the-Board Markups
Key Takeaways: Blanket markups on janitorial and sanitary supply price increases erode margins and risk losing accounts; account-level…
October 23
Retail Store Layout Strategy That Drives Sales
Key Takeaways: Store layout shapes shopper behavior through decompression zones, right-hand traffic flow, perimeter staple placement and end…
October 23