Merchandise For The Traveling Consumer: Why ASD is Critical to Stuckey’s Retail Success

Oct 13, 2021

Why Stuckey’s Corporation attends ASD each year. According to Stephanie Stuckey, meeting with people in person, talking one on one, and also being able to hustle a little is vital to their retail mode. In this video, learn:

  •  Why ASD is important to their travel stops and convenience stores.
  • What makes Stuckey’s business model unique.
  • How to merchandise for travelers.
  • What makes roadside retail different and how to master it.

In addition to sharing why ASD is important to Stuckey’s roadside retail businesses, Stephanie also told us the story of taking her family’s businesses back over. In the past, she’s been a lawyer, a Georgia state legislator, and also a sustainability advocate. We asked her advice to women in business and how they can succeed as retailers. She shared these three tips:

  • Don’t be afraid of failure.
  • Surround yourself with people who balance you personally and professionally.
  • If you aren’t passionate about it, don’t do it. Do something you love!

Watch the full video here:

If you want to attend our next show, you can register online. You can also find more free retailer business resources on our blog or watch free webinars

Macala Rose

Macala Rose

Macala Rose is a writer and researcher who specializes in health, wellness, and consumer behavior. Her expertise has been published in the New York Times, Wall Street Journal, San Francisco Chronicle, and many more publications. When she’s not writing about consumer behavior or food, she can be found scouring for deals in antique shops or on the back of her horse. You can with her on Linkedin at https://www.linkedin.com/in/macala or via https://www.maca.la.

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