How Great Packaging Wins Attention
Key Takeaways: Effective retail packaging must win shopper attention within the first fraction of a second, before a…
July 16Latest in: Marketing
Make Your Products Easier to Find and Easier to Buy
Key Takeaways: Keyword-rich product titles and descriptions directly drive e-commerce visibility, conversion and margins. On-site search tools like…
July 9
From Shelf to Sale: Building an In-Store Discovery Strategy That Works
Key Takeaways: In-store retail media is underinvested, representing just 3.3% of spend in 2025, despite driving new-to-brand conversion…
July 9
How Better Brand Positioning Helps Retailers Sell More
Key Takeaways: Clear brand positioning communicates who you serve, what sets you apart, and why you’re credible —…
July 9
What Makes a Referral Program Work?
Key Takeaways: Effective referral programs combine customer insight, targeted incentives and a frictionless sharing experience to drive higher…
June 25
AI Shopping’s Two-Tier Future: Free for Speed, Paid for Trust
Key Takeaways: 43% of shoppers accept ad-influenced AI recommendations; only 27% would pay for a fully impartial alternative.…
June 17
How Retail Brands Drive Repeat Sales With Email Automation
Key Takeaways: Retail email automation drives higher revenue per email by triggering messages at key moments: abandoned carts,…
June 11
What Clothing Search Trends Reveal About Retail Demand
Key Takeaways: Clothing search volume tops 2.7 million monthly queries, signaling strong, steady retail demand driven by local…
June 11
Why Reputation Management Matters More Than Ever in Retail
Key Takeaways: Reputation management in retail improves performance through fast review responses and accurate business listings. Google star…
June 4
Luxury Beauty Is Getting Smaller, Smarter and More Personal
Key Takeaways: Luxury beauty buyers want personalization, visible results and products that fit daily routines. Smaller beauty routines…
May 28
