by Macala Rose | Mar 25, 2022 | Marketing
Large or small, Google’s products for retailers are extremely important for building awareness of your business, developing your customer base, and driving in-store and online sales. Let’s start with some fast statistics and insights that I’ve learned over the last...
by Macala Rose | Mar 15, 2022 | Marketing
We don’t know about you? But we’re excited that ASD is happening this summer in Las Vegas. With it, the return of the Independent Retailers Conference, hosted by RetailMinded. As part of their programming for retailers, the team at Yelp is going to be on...
by Macala Rose | Jan 18, 2022 | Online Selling
Have you heard of Buy Now, Pay Later? Have you considered offering to your customers? Discover the pros and cons small retailers are finding by adding BNPL to their e-commerce sites. What Is Buy Now, Pay Later? Buy Now, Pay Later (commonly referred to as BNPL) lets...
by Macala Rose | Nov 8, 2021 | Brick & Mortar
Store owner and retail business coach, Cris Willis, has been a long time attendee of ASD. In recent years, Cris has moved into coaching and consulting for other retailers, helping them learn how to run successful stores. We sat down with her at the last ASD...
by Macala Rose | Oct 25, 2021 | Online Selling
During our lat show, we sat down with Facebook and Instagram marketing expert, Jennifer Spivak, co-founder of The Ad Girls, to discuss the most important things retailers need to consider when running Facebook or Instagram Ads. According to Jennifer, there are three...