by Macala Rose | Sep 22, 2021 | Marketing
Marketing to Women Regardless of Age, Race, Size or Gender Identity from Macala Wright Consulting & Content This presentation was presented at ASD as part of our retailer educational series. Opinions of the presenter are not necessarily those of ASD Market Week...
by Macala Rose | Jun 30, 2021 | Online Selling
We know that ASD retailers love social media. We also know that Facebook and Instagram are extremely important to your business. In the next two weeks, we’ve partnered with the experts at Facebook to create expert chat sessions to help you master your...
by Macala Rose | Jun 22, 2021 | Retail News
The last year has been a wild ride. E-commerce is way up and in-person business trade show attendance is way down. Since the beginning of the pandemic, digital conferences have had to step in to fill the void for entrepreneurs and businesses looking to connect. That’s...
by Macala Rose | May 21, 2021 | Retail News
You Might be Losing Money on Shipping During the last year, returns have exploded due to increased consumer spending online. According to the National Retail Federation, consumers returned approximately $428 billion in merchandise equating to 10.6% of total U.S....
by Macala Rose | May 18, 2021 | Marketing
Interest in farming, survival, outdoor sports and gardening were on the rise before the pandemic hit. Overnight, becoming more self reliant and living in rural areas became some of the fastest growing trends across the country. So we decided to take a look at what the...